Audit of the brand, internal and external communications, industry trends and world experience, determination of insights, drivers and perception barriers, concept testing, interviews.
Management of a portfolio of brands, brand architecture, naming, positioning, brand ideology, design, corporate identity, interior, visual communications, packaging.
Sustainable communication and brand strategy, thematic strategies: environmental, social, investment. Creative support, conversion improvement, presentation and marketing materials.
Activation of ideas within the company, optimization of sales and promotion systems, support, training, mentoring.
Development and optimization of the economics of projects, finding sources of additional monetization, integration with partners and info partners.